The Difference Between White Hat and Black Hat

 

A lot of people ask us how we came up with the name for White Hat Social Media and we end up trying to explain the difference between White Hat and Black Hat tactics for SEO, Social Media, Comments, and so on.

After explaining it so many times we kind of smacked ourselves upside the head and thought, “Why don’t we just explain it on our website?!” As obvious as this would seem to us if we were working with a client, these things seem a lot less obvious when it’s your own company because you’re already the expert and you have surrounded yourself with even more experts that compliment your interests and goals. I suppose this is a good example of why hiring consultants from outside your business to assess your brand and online communication is a good idea. We have had some very successful and amazing people offer suggestions and help us along the way and we couldn’t be any more grateful!

To learn the difference between White Hat and Black Hat tactics visit our website: Why White Hat? To learn more about Andrew and I, visit our Contact Us page. We always welcome constructive feedback!

Micah Tutay

5 Must Have Skills in a Social Media Manager

 

Anyone who is in charge of a Social Media Campaign or Project should have these 5 very important qualities:

Social Media Spotlight: LinkedIn

 

There are a lot of people out there with big ideas or great passions but they aren’t sure what to do with them. I wonder how many of these people are on LinkedIn and are active in the groups there. There are endless possibilities for businesses, non-profits, and anyone looking for a job or a cause. Are you LinkedIn? Read more at our blog: Why You Need To Make LinkedIn A Priority